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# Leading Technology Companies Partner for their Mutual Success

Date: 2023-05-31
Summary: Global Systems Integrators partner for their mutual success in Connected Construction – AWS and Accenture. The Solution As a Leading GSI partner, AWS and Accenture contacted 3marketeers to create a custom co-branded 3-month lead acceleration campaign to promote their new “Connected-Smart Construction” offering.  The campaign was turnkey including creation of new assets, production of a […]
Featured Image: https://www.3marketeers.com/wp-content/uploads/2023/05/AWS_Accenture_Case_Study.png
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![](https://www.3marketeers.com/wp-content/uploads/2023/05/Accenture-AWS-ConnectedConstruction-Infocenter-banner.png)															
															![AWS/Accenture](https://www.3marketeers.com/wp-content/uploads/2023/05/aws-accenture-logos.png)															
					Global Systems Integrators partner for their mutual success  in Connected Construction 
– AWS and Accenture.				
		The Solution

As a Leading GSI partner, AWS and Accenture contacted 3marketeers to create a custom co-branded 3-month lead acceleration campaign to promote their new "Connected-Smart Construction" offering. 

The campaign was turnkey including creation of new assets, production of a 3-minute highlight video with co-branding, Webinar development, email nurturing as well as LinkedIn advertising and content syndication/asset promotion.  

This completely custom program bundled with prospect contact list development was destined for success from the start.  

		Custom-Made Video with Partner Speaker

		The Results

As the campaign concluded, AWS and Accenture were able to gleen valuable take aways from this successful program: 

- Warm leads introduced to Accenture Account Managers to initiate conversations
- Quickly ramped Marketing Qualified Leads (MQLs) in under 4 weeks 
- Net-new prospects were added to their ongoing nurture programs
- Track follow-up of sales reps, from the moment they received leads.
- Ability to leverage the highlight video to promote across social and on company website beyond the scope of this campaign 

															![](https://www.3marketeers.com/wp-content/uploads/2023/05/Infocenter-AWS-and-Accenture-Connected-Construction-943x1024.png)															
															![](https://www.3marketeers.com/wp-content/uploads/2023/05/AWS-Accenture-ConnectedConstruction-Email-1-PROOF.jpg)															
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