3marketeers News Highlights

Awards

• ITSMA Industry Recognition for Marketing Excellence

  The Information Technology Services Marketing Association (ITSMA) recognized one of our programs for marketing excellence. The Cisco AScend/Customer Touch Program won the Diamond Award, beating out Avaya, IBM and KPMG. The Cisco Services Auto-quote Program claimed the Gold Award in the category of Generating and Nurturing Leads.

  Recognition by ITSMA reflects Cisco’s innovative approach to marketing, teamwork across global organizations, a focus on achieving quantifiable results and a commitment to helping customers solve their toughest business challenges.

  The AScend/Customer Touch Program was developed to ignite and enable our ability to position and sell Advanced Services. Combining a data driven marketing methodology with traditional demand generation tactics in the enterprise space, Customer Touch has grown AS sales 62% year over year since its launch. More than two-thirds of our targeted salesforce now sell AS and 100% of the top 10 partners include Cisco AS as an extension of their portfolio. This program exemplifies a well-orchestrated end-to-end sales enablement strategy that builds knowledge, motivates behavioral change and drives services demand.

• Agency honored with 3 Awards in AAF American Advertising Federation Silicon Valley Addy Awards Competition

  3marketeers' work for Cisco, eTrigue, and U-Systems has been selected as award-winning advertising in the areas of Demand Generation, Websites and Brand Identity. The American Advertising Federation (AAF) and the International Advertising Association have developed "The World's Largest Advertising Competition". With over 60,000 entries annually, the ADDY® Awards are the world's largest and arguably toughest advertising competition. The ADDY® Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world. The American Advertising Federation, a not-for-profit industry association conducts the ADDY® Awards through its 200 member advertising clubs and 15 districts. It is the only creative awards program administered by the advertising industry for the industry.

• Agency honored with 9 Awards in AAF American Advertising Federation Silicon Valley Addy Awards Competition

  3marketeers' work for Cisco, Nero, US Music, Teneros and eTrigue has been selected as award-winning advertising in the areas of Demand Generation, Product Demo's, Packaging, Brand Identity, Product Line Identity, and Websites. The American Advertising Federation (AAF) & the International Advertising Association have developed "The World's Largest Advertising Competition". With over 60,000 entries annually, the ADDY® Awards are the world's largest and arguably toughest advertising competition. The ADDY® Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world. The American Advertising Federation, a not-for-profit industry association conducts the ADDY® Awards through its 200 member advertising clubs and 15 districts. It is the only creative awards program administered by the advertising industry for the industry.

• Agency Takes 6 Awards in AAF American Advertising Federation Silicon Valley ADDY Awards

  3marketeers' work for Kodak and iRiver has been selected as award-winning advertising in the areas of Direct Marketing, Advertising, Tradeshow, Brand Identity, Promotion and Photography. The American Advertising Federation (AAF) & the International Advertising Association (IAA) have partnered in a joint effort to extend the ADDY Awards Program internationally as the Worldwide ADDY Awards Competition. This unprecedented initiative expands the size, scope and stature of the world's largest advertising competition. Over 60,000 entries are submitted each year from agencies of every size and budget level, large and small. Honoring advertising's best since 1968, the competition proves each year that creative excellence can come from anywhere and often does. Sponsored by the AAF, the ADDY® Awards honor excellence in advertising and cultivate the highest creative standards in the industry. The competition begins at the local level with the 210 AAF member clubs nationwide from which local winners proceed to 14 regional competitions, and those winners proceed to the national finals.

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