Lead Nurturing 101: Campaigns, Content & Checklists for Success
Part of our webinar series: Filling the Sales Lead Pipeline for Your Company. Tactics and Tips to Get You There.
3marketeers Advertising speakers Jeff Holmes, CEO and Beryl Israel, VP of Account Services, discuss what it takes to plan, create, and implement engaging email nurture campaigns.
- Why nurture campaigns?
- Where do they fit in your demand-generation plan?
- Types of nurturing campaigns
- Identifying premium assets
- Writing engaging emails and landing pages
- Scheduling your campaigns
Having run hundreds of demand generation and marketing programs for clients in 93 countries and 21 languages, we’ll share what works best — and what doesn’t.
You might also enjoy a helpful Quick Tips Guide: Engaging Your Sales Team to Prioritize, Follow Up Faster and Close More Sales.